Oviedo Arts & Entertainment District

For this proposed logo, I aimed to capture the essence of Oviedo on the Park as a vibrant and welcoming hub where the community comes together, whether for everyday gatherings or special seasonal events. Inspired by Florida’s iconic oranges, I designed an orange slice with figures holding hands subtly integrated into the peel, symbolizing unity and connection. The flowing juice transforms into a fountain, echoing both the park’s visual identity and the idea of people in motion. The warm yellow and orange palette reflects the energy, joy, and spirit of Oviedo on the Park.

Objective: The Logo is to be placed on a white plastic reusable beverage cup containing 16 ounces with no handle, commonly known as a stadium cup. The logo will identify the approved cups to be used as an open container within the Oviedo on the Park area. The logo shall reflect the values and culture of Oviedo’s community and downtown landscape, the spirit of community gathering, and the vibrancy of Oviedo on the Park.